Marketing Outsourcing
RMS’s modus operandi is to become a part of your team – like the in-house marketing team you want; on-tap. Like a tap, you can turn us up or down [or off entirely for a period if needs be - although we really don't want that of course, so we just keep on suggesting and executing great campaigns to ensure you keep us busy ..! We call that "win/win" - the only way to do business. Other 'comparative' agencies charge a retainer - we dont - we think that's weak].
Australia/New Zealand & Asia represent huge sales opportunities. Development of strategic plans and tactical plans is paramount to success.
If you’re an overseas IT vendor “looking for a local marketing agency to support the office in Australia, Singapore, India or China” – there’s lots to do. Local conditions, local corporate & government nuances can easily derail campaigns. RMS embraces and enhances your corporate marketing plans and marketing initiatives – fully aware of the needs of corporate marketing and the plans laid in HQ, adding a local country flavour, expertise and guidance to the activities executed in-country. We cover everything from India on the left to Japan on the right -- and everything inbetween. That's a sizable chunk of the world's population and the most important growth markets on the planet right now. RMS has the experience to deliver in those markets.
RMS can perform as much or as little of the marketing function for you/with you - dependant upon your needs.
RMS consultants will become your marketing team – backed up by a team of professionals delivering the following services back at our own HQ.
Strategic Services
- Strategic review & alignment – For effective and targeted marketing you need to start with a clear understanding of the market, your position within it and a sound grasp of your competitors’ approaches and activities. We can help you developing this knowledge.
- Marketing strategy definition & development – After determining your position in the market let us design a marketing strategy that is aligned with your business goals.
- Branding, design & messaging – Let us assist you in the development of an attractive brand design and message that can be used throughout the companies marketing communications efforts.
- Industry & competitive research – With our expert knowledge of the market, allow us to work with you to help obtain a focused, timely and accurate understanding of existing and target markets.
- Database development & implementation – Confused by database technology? Let us help you by implementing a database that is easy to navigate and full of good, cleansed, accurate useful information, leads and opportunities - not just rows of data.
- Campaign development & delivery – Have a new product or service? Allow us to assist in the development of a unique campaign and ensure its effective launch and delivery.
- Review, measure & align – Can’t tell if your marketing efforts have worked? Let us help you determine if your goals are being met.
Tactical Services
- Direct Marketing – Tongue dry from licking stamps? We like the taste .. it's yummy.
- Collateral – We can write, design, print & deliver.
- Research – Our extensive knowledge and contacts allows us to help you with your next campaign.
- Channel development and enhancement – do you sell through a channel of VARs ? or do you want to ? We can research the correct partners, approach them and create the opportunities for you.
- Event Management – We know how time consuming organizing an event can be. Let us help by working with you to create an event that also helps you gain value for the company.
- Advertising – Need a creative plan for your next advertising campaign? Let our team bring some fresh ideas to help you create an edge in your advertising.
- Public Relations Management – We don't have a PR function - but we know lots of people that DO -- large and small. We can manage their services for you - or they can manage us. It's win-win all round.
- Web Design and Maintenance – With the use of technology increasing, companies need an eye-catching and up-to-date web site to remain competitive.
- Telemarketing – Someone has to do it! Let us be the one to take it off your hands.
- Inside Sales – Need some help with sales? Let us assist in making the calls to generate demand and sales.
- Database Management – Do you have data in different locations that needs to be cleaned and merged?
- Social Media – yes, we do that too. We consider Social Media Marketing (SMM) as just one more tool in the marketing mix; another vehicle to use to amplify our message; and a great way to meet prospects. SMM its not a silver bullet -- but it is a great way to get things moving ....
